AI Opportunity Assessment

From AI uncertainty to confident stewardship.

A practical, faith-aligned approach to understanding how AI can strengthen your team, serve your customers, and honor what God has entrusted to you.

How it works

Understand Your Business and Calling

We begin by learning your goals, constraints, and the people God has placed under your leadership — so recommendations honor both your mission and your values.

During the pre-engagement Discovery call, we'll discuss:

  • Your company's mission, vision, and values
  • The high-level structure of your business
  • How your AI ambitions align with your mission, vision, values, and goals

Following our call, we'll distribute a survey to your employees to learn about:

  • Their existing experience with AI, both at work and at home
  • Where they see opportunities for AI to improve the business
  • Their concerns and questions about AI adoption

Reveal Your AI Opportunities

We identify practical use cases rooted in service, integrity, and operational excellence — avoiding hype and focusing on what genuinely strengthens your work.

The first week of the engagement focuses on identifying potential AI opportunities for your business.

We'll interview 8-12 key players in your organization to understand:

  • Key workflows and their component steps
  • Critical handoffs between teams or systems
  • Opportunities for error reduction, efficiency gains, and improved employee or customer experiences

We'll then translate these insights into workflow maps and a list of AI opportunities tailored to your business.

Validate ROI & Prioritize with Wisdom

Not every AI idea is wise or right. We help you evaluate impact, stewardship implications, human effects, and financial return so you can choose the best next step.

The second week focuses on evaluating and prioritizing the AI opportunities we've identified. We develop high-level ROI estimates for each opportunity, based on implementation costs and projected benefits.

More importantly, we create a prioritization framework that goes beyond financial metrics. This framework evaluates each opportunity based on its ROI, alignment with your values, and contribution to your strategic goals—ensuring your AI initiatives serve both your bottom line and your mission.

Deliver Your AI Blueprint

A clear 90-day plan and 12-month roadmap that align business opportunity with faith-driven leadership principles.

At the end of the second week, we package our findings into a comprehensive written report and presentation deck.

We'll deliver these materials and schedule a dedicated walkthrough session with you and your team to discuss the findings, answer questions, and chart next steps.

What you’ll receive

AI Opportunity Assessment Report

  • Executive summary
  • Workflow maps
  • Full list of AI opportunities
  • ROI analysis
  • 90-day plan
  • 12-month roadmap
  • Deployment guidelines

Workflow Maps (3–5)

Visual clarity on the processes where AI can reduce burdens and free your team to focus on higher-value, people-centered work.

ROI & Prioritization Models

Transparent scoring that weighs both business value and people impact — helping you invest where stewardship and strategy align.

Executive Presentation Deck

A ready-to-share summary to guide prayerful, thoughtful decision-making with your leadership team.

Engagements start at $10,000.

Why now

Immediate, practical efficiency

AI can reduce repetitive burdens and create margin — giving your team more time for meaningful, relational, or creative work.

Competitive positioning

Other companies are moving fast. You can move wisely — using AI in ways that reflect your values and strengthen your witness.

A steward's responsibility in a changing world

Technology amplifies impact. Christian leaders have a unique calling to ensure it's used with discernment, care for people, and respect for truth.

Common concerns

“We can't afford to implement AI.”

This is a common concern for small business leaders (even myself for my own business), and it's completely understandable. AI implementation can feel like an expensive gamble, especially when margins are tight and resources are limited.

But here's the stewardship question we need to wrestle with: Can we afford not to explore AI?

Your competitors are likely already implementing AI solutions. More importantly, your customers are experiencing AI-enhanced service elsewhere—faster responses, more personalized interactions, fewer errors—and those experiences are shaping their expectations of every business they engage with.

The good news? Not all AI opportunities require significant investment.

As stewards of the resources God has entrusted to us, we shouldn't pursue AI for AI's sake. We should focus on opportunities that:

  • Pay for themselves quickly - typically within 6-12 months
  • Align with your mission and values - not just your bottom line
  • Solve real problems - for your team or your customers
  • Scale appropriately - matching your business size and capacity

Many high-impact AI applications are surprisingly affordable: automated customer service responses, document processing, scheduling optimization, or content creation assistance. These tools often cost less than a part-time employee while delivering measurable time savings and error reduction.

The question isn't whether you can afford to implement AI. The question is: which AI opportunities can you not afford to miss?

Wise stewardship means evaluating each opportunity on its merits—its ROI, its alignment with your values, and its contribution to your mission. Some opportunities will be clear wins. Others won't make sense for your business. But making that determination requires looking, not assuming.

“We're too small.”

Many small business owners assume AI is only for large enterprises with dedicated IT departments and massive budgets. But that assumption is increasingly outdated—and it could put your business at a competitive disadvantage.

Here's the truth: AI tools are now more accessible to small businesses than ever before.

In fact, small businesses often see faster, more dramatic results from AI implementation than their larger counterparts. Why? Because you're more agile, you can move quickly, and you don't have layers of bureaucracy slowing down decision-making.

AI doesn't require an enterprise budget or IT team

Today's AI tools are designed for businesses of all sizes:

  • User-friendly interfaces - no coding or technical expertise required
  • Affordable pricing - many tools cost less than $100/month, some are even free
  • Quick implementation - you can be up and running in hours or days, not months
  • Scalable solutions - start small and expand as you see results

Consider these practical examples for small businesses: AI chatbots that handle common customer questions 24/7, email assistants that draft responses in your voice, scheduling tools that eliminate back-and-forth, inventory systems that predict demand, or bookkeeping software that categorizes expenses automatically.

Being small is actually an advantage. You can test AI tools quickly, pivot if something doesn't work, and implement changes without navigating corporate politics. Large companies envy that flexibility.

The question isn't whether you're big enough for AI. The question is: are you willing to explore how AI can multiply your small team's impact?

As faithful stewards, we're called to maximize what God has entrusted to us—whether that's two talents or ten. AI tools can help your small team serve more customers, reduce errors, save time, and focus on the work that truly requires a human touch.

Your size isn't a liability. It's an opportunity to be nimble, strategic, and faithful with the resources you have.

“AI doesn't matter in our industry.”

I used to think this too about contractors, retailers, professional services firms, manufacturers, and almost every other traditional industry. The reasoning goes: "AI is for tech companies. We're in a traditional business where relationships and craftsmanship are what matter."

But here's what that perspective misses: AI isn't about replacing what makes your industry unique. It's about eliminating the friction that keeps you from doing your best work.

Every business—regardless of industry—runs on workflows. You respond to inquiries. You schedule appointments. You create proposals. You manage invoices. You track inventory or project status. You communicate with customers and team members. These workflows exist whether you're building homes, providing legal services, running a restaurant, or managing a retail store.

AI works behind the scenes to support your expertise

Consider how AI might serve your business without changing what makes you special:

  • Customer communication - AI can draft initial responses to common questions, freeing you to handle complex, personal interactions
  • Scheduling and coordination - AI can eliminate the back-and-forth of finding meeting times or coordinating schedules
  • Document creation - AI can generate first drafts of proposals, contracts, or reports based on your templates and past work
  • Data entry and organization - AI can categorize expenses, update spreadsheets, or extract information from documents
  • Quality control - AI can catch errors, identify patterns, or flag inconsistencies before they become problems

Your industry expertise, craftsmanship, and client relationships aren't threatened by AI—they're supported by it. AI handles repetitive tasks so you can focus on what requires judgment, creativity, and the human touch that defines your work.

Here's the real risk: While you're convinced AI doesn't apply to your industry, your competitors are quietly using it to respond faster, reduce errors, lower costs, and deliver better customer experiences. Your customers may not know they're experiencing AI—they just know they're getting faster, more accurate service.

The question isn't whether AI matters in your industry. The question is: which workflows are slowing you down, and could AI help you serve your customers more faithfully and effectively?

As stewards, we're called to work with excellence and wisdom. If tools exist that can help us reduce waste, serve customers better, and free our teams to focus on meaningful work, shouldn't we at least explore them?

AI doesn't redefine your industry. It helps you do what you already do—better, faster, and with fewer headaches.

About Russ

Hi, I’m Russ McGuire. As a Christian and long-time business strategist, my work is shaped by a simple belief: leadership is stewardship. God entrusts business owners with people, resources, and opportunities — including new technologies like AI.

For more than 30 years, I’ve helped organizations navigate major technology shifts.

  • In the mid-1990s, I co-founded an early web development firm that helped businesses embrace the power of the Internet.
  • When the iPhone was launched in 2007, I wrote The Power of Mobility to help leaders prepare for the impact of smartphones on their businesses.
  • More recently, I authored The A,B,C,D's of Glorifying God with Your Business (releasing 12/31/25), encouraging leaders to align their work with their faith.

Today, I help Christian business owners use AI wisely, faithfully, and effectively — creating value while honoring the people and purposes God has placed in their care.

Ready to explore what wise, faith-aligned AI could look like in your business?

Request a proposal

Short discovery call to confirm fit and scope.

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